A few weeks ago, I sent you a survey asking for help with something I’m building for you. And honestly? Your responses blew me away.
Hundreds of you took time to reply—many of you with incredibly thoughtful answers—and I’m so glad you did.
I carefully reviewed everything you shared with me. Weighed every detail. Thought hard about what would help you build an honest, profitable, and Authentik brand and business.
Now, I’m thrilled to unveil what I’ve been working on.
But first: I want to recap why I built this.
I believe in businesses that truly serve people, in making things consumers genuinely need, and in teaching skills students can use to go their own way and thrive on their own terms.
And I also believe there’s a huge problem with the entrepreneurship and freelance space right now.
So many creative business owners (designers, writers, marketers, podcasters, musicians, photographers, etc.) are feeling lost, or completely pigeonholed by the idea of success that’s being pushed in their industries.
They’re tired of being sold “6 figures in six months” programs, or being told they should be “scaling” with a huge team, or using hard-sell strategies, funnels, and advertisements as a shortcut to millionaire status.
Now, because of all this noise, they’ve hit a wall; with their work, their marketing efforts, and their goals. And they’re not sure where to go next, or who to trust.
I’ve been there myself. Maybe you’ve been there too—or maybe you’re even standing there right now. It doesn’t feel right does it? Not to mention it’s completely overwhelming and exhausting.
The good news is: There’s another way to do things. And I want to show you.
Introducing: Authentik Creatives (open to a group of 8 entrepreneurs in January 2018). Cost is $497 per month—with a value far beyond that!
This 3-month experience isn’t just a course or program—it’s my chance to work side-by-side with you and a group of 7 of your peers, in a fully supported, hands-on environment to help you completely reimagine your business and brand, step by step.
We’ll dive into every aspect of your business; from design to content, marketing to money-makers, so you can build a powerful, profitable foundation that feels full of integrity for you, and utterly extraordinary for your clients and customers.
Why am I doing this?
Because if my years building StudioPress and No Sidebar and helping to grow Copyblogger have taught me anything, it’s that entrepreneurship is an epic journey filled with endless ups, downs, and in-betweens.
In my opinion, we shouldn’t do it alone. We need allies along the road, and I would be honored to be that ally for you.
I want to give you the help and support you need to make huge strides towards the big vision you’re really after in your business (not just a vision some phony guru told you to reach for). I believe that’s how the best stuff in the world gets made and sold.
That’s why Authentik Creatives is 50% training, resources, and hands-on coaching from me, and 50% tight-knit community and safe space for you to swap ideas, get feedback, ask for help, discuss challenges and wins.
Because here’s the truth: Businesses that have the kind of success you crave are the product of honest conversations, honest feedback, and honest hands-on support from experts, and your peers.
I didn’t see that happening elsewhere in the spaces… so I built it for you.
Over the three months, we’ll dive deep into:
- Design. With an emphasis on typography, white space, and mobile-optimized design, we’ll discuss principles and trends that won’t just make your website breathtaking—it’ll turn it into a bang-on embodiment of exactly who you are as a brand, business owner, and human being. You’ll finish out the month with a clear vision of how you want your website, and your brand as a whole, to look.
- Content. We’ll discuss the art of writing audience-focused content that feels awesome to craft and share, and also builds trust, attracts new readers, clients, and customers, and helps you and your online business achieve the success it truly deserves.
- Strategy. From SEO to social media and networking, I’m an open book for you. We’ll talk about methods I’ve used to kickstart companies and communities, and the secrets to building a loyal tribe of followers who dig what you do, spread the word about you, and can teach you as much as you teach them.
Here’s a look at what the 3-month Authentik experience will include:
- A 30-minute kick-off call with me each month to discuss our topic, and help you choose a goal to work on over those four weeks.
- A comprehensive website design review where we’ll discuss ways to improve the look and feel of your website, with the goal of increasing email signups, social media followers, and better overall conversions.
- Weekly 30-minute one-on-one calls with me where you can share progress, get feedback, support, and any cheerleading you may need.
- Weekly emails with curated, relevant content depending on our topic, including articles, interviews, and training—along with any insights I can offer.
- A private Facebook group where you can jam with your fellow members, post questions and share answers, stay accountable, and encourage one another on our journey.
- A monthly roundtable with all members to check in on how your monthly goals are panning out, and help you stay inspired. We’ll connect on Google Hangouts to talk shop for about an hour of quick-fire Q&A, discussion, and idea-swapping.
- VIP appearances from the best creative entrepreneurs in the business. You’ll get a chance to ask questions and learn from leading experts when it comes to design, content, and strategy.
My ultimate goal is to help you build an unshakeable foundation for your business that fits your big vision, and feels phenomenal.
Whether you feel like you’ve hit a wall or plateaued recently, or you’re struggling to decide where to go next with your business, or you have knowledge gaps when it comes to your design, content, or strategy.
I’d be honored to support you—and help you get to that next level.
When we build businesses the way WE want to build them, in a way that helps our customers and clients, and feels true to who we are as creatives, entrepreneurs, and human beings, how can we not feel good about it?
We have the power to disrupt, and transform everything in our respective industries. And yes: We can even change the world.
I’ll be welcoming a group of eight entrepreneurs into Authentik in January 2018 as founding members, and I’d love to have you among them.
Come as you are. Bring your talents, your knowledge gaps, your brilliance, your frustrations, fascinations, and struggles—and let’s turn them into something awesome.
I want to make sure we are the right fit for each other, so I’ve chosen to go with an application process. It’s important to me that we have similar goals, work well together, and that this won’t be a waste of your time.
Applications are due by 12:00 midnight PST, Wednesday, December 20th.
Decisions will be made by the end of December, and we will hit the ground running mid-January. Because why not kick off 2018 in grand fashion?
Again, the cost is $497 per month, and it’s only a 3-month commitment.
Click here to fill out an application, and I’ll be in touch for a one-on-one strategy call to decide your next steps.
But before I go, I want you to know:
You deserve to create a business with meaning and purpose. You deserve to be just as amped up about your work today as you were the day you began as an entrepreneur.
So there’s just one question left: Are you ready?
Let’s get Authentik. Get started on your application now.
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